Omnisend pricing
Cheaper entry than Klaviyo for email-only stores. Since May 2026, SMS is no longer bundled.
Watch out: Legacy Pro SMS credits end on 26 October 2026.
What Omnisend costs at your volume
| Your store | Per month | How we got it |
|---|---|---|
| 250 contacts · 500 emails | $0 | Free: 250 contacts, 500 emails. |
| 500 contacts · 3,000 emails | from $16 | Standard from $16; it allows 6,000 emails at your list size. Exact price depends on contacts. |
| 2,000 contacts · 12,000 emails | from $16 | Standard from $16; it allows 24,000 emails at your list size. Exact price depends on contacts. |
| 10,000 contacts · 60,000 emails | from $16 | Standard from $16; it allows 120,000 emails at your list size. Exact price depends on contacts. |
Every Omnisend plan
| Plan | Price | What limits the plan |
|---|---|---|
| Free | $0 | 250 contacts, 500 emails per month |
| Standard | from $16 | Emails = contacts × 12 per cycle; no SMS |
| Pro | from $59 | Unlimited emails (fair use); SMS sold separately since 4 May 2026 |
Source: Omnisend help center, “Omnisend pricing plans 2026”; Shopify App Store listing, read 27 Oct 2026 · Official listing
Omnisend vs the alternatives
Omnisend price changes
Omnisend: legacy Pro SMS credits end today
Omnisend's help center says legacy Pro accounts keep SMS credits equal to their plan price until 26 October 2026. Since 4 May 2026, new Pro accounts buy SMS separately, and the Standard plan has no SMS. Stores relying on included SMS should check their next invoice.
Source: Omnisend help center, “Omnisend pricing plans 2026”Questions merchants ask
Does Omnisend have a free plan?
Yes. The Free plan costs $0: 250 contacts, 500 emails per month.
How much does Omnisend cost per month?
Paid plans run from $16 (Standard) to $59 or more (Pro) a month, read on the Shopify App Store listing on 27 Oct 2026. Some plans show only a starting price that rises with your volume.
How much does Omnisend cost for 500 contacts and 3,000 emails?
From $16 a month. Standard from $16; it allows 6,000 emails at your list size. Exact price depends on contacts.
What is the cheapest alternative to Omnisend?
At 500 contacts and 3,000 emails, Shopify Email costs nothing ($0) a month, the lowest published price among the other email marketing apps we track. See the Omnisend vs Shopify Email comparison for the plans side by side.